Graduates & final-year students
BBA, B.Com, BA or BCA — add a practical, in-demand skill that agencies and businesses hire for directly.
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Build a website, rank it on Google, run Search and Meta ad campaigns, and read the numbers in Google Analytics — a four-month, hands-on program at techcadd Computer Institute Jalandhar where every module ends in real work on a live account.
techcadd Computer Institute's Digital Marketing course in Jalandhar is for people who want to be hired as a digital marketer, take on clients as a freelancer, or bring their own family business online — without having to piece the subject together from scattered YouTube videos.
You start by building a WordPress website of your own, because every other module needs somewhere to send traffic. Then you learn to earn traffic (SEO, content, social media) and to buy it (Google Ads and Meta Ads), and to bring people back through email and WhatsApp. Google Analytics 4 and Search Console run through the whole course, so every decision is based on numbers rather than guesswork.
By the end you have a live website, audit and campaign reports, a content calendar and a results sheet you can show in an interview or to a first client — plus the preparation to sit Google's free Skillshop certification exams on your own.
Real accounts, real dataYou need basic computer and internet skills and the patience to test, measure and adjust. No coding and no marketing degree are required.
BBA, B.Com, BA or BCA — add a practical, in-demand skill that agencies and businesses hire for directly.
Move from sales, telecalling or office work into a marketing role where your results can be measured and shown.
Run your own Google and Instagram campaigns and stop paying for promotions you cannot measure.
Learn the services local clients actually pay for — Google Business Profile, ads, social handling and SEO.
Understand leads, cost per lead and reports so you can work with agencies instead of just forwarding their PDFs.
Promote a home bakery, boutique or tuition class online, with flexible weekend and 1-on-1 slots.
Students join the Jalandhar centre from Model Town, Urban Estate, Rama Mandi and Guru Teg Bahadur Nagar, and weekend learners come in from Phagwara, Kapurthala, Nakodar and Hoshiarpur. Morning, evening, weekend and 1-on-1 slots let you learn alongside a job or college, and ad-account work can continue from home between classes.
Website, SEO, ads, social, email and analytics are taught as one system, so you understand how a lead actually moves from a search or a reel to a phone call.
You set up campaigns, tracking and reports yourself inside real tools. The trainer reviews your account settings, not just your answers.
Interviews and clients ask what you have done. You leave with a website, an SEO audit, ad reports and a content calendar to point to.
GA4, Performance Max, Meta Advantage+ campaigns, Google's AI-generated search results and WhatsApp Business — the syllabus follows the tools as they change.
Sixteen weeks that follow how a real campaign is built: first a website, then free traffic, then paid traffic, then retention and measurement — finishing with a full campaign plan of your own.
Understand how customers find and choose a business online.
Each tool is used hands-on during class — you set up accounts, build campaigns and pull reports yourself.
Google AdsSearch, Display & YouTube ads
Meta Ads ManagerFacebook & Instagram ads
Google Analytics 4Traffic & conversions
Search ConsoleGoogle search performance
WordPressWebsites & landing pages
CanvaPosts, reels & ad creatives
SEMrushKeyword & competitor researchComplete the course and your practical projects to receive a techcadd Computer Institute certificate, verifiable online. We also prepare you to sit Google's free Skillshop certification exams, which you take on your own account.
Indicative monthly starting pay for freshers in Punjab. Actual offers depend on the employer, your portfolio and how you interview; freelance income depends entirely on the clients you find.
Agencies and in-house teams handling SEO, ads and social
Keyword research, on-page work and reporting
Content calendars, reels and page growth for brands
Google and Meta ad campaigns, budgets and tracking
Yes, many agencies and local businesses hire freshers for executive roles. Your website, audit and campaign reports from the course act as your experience in the interview.
You can, but expect it to grow slowly. Most students begin with one or two small local clients — Google Business Profile, social handling or basic ads — and build from there. We guide you on pricing and proposals.
Yes. Business owners use the course to run their own Google and Instagram campaigns, track enquiries and judge whether an agency is actually delivering.
Most people pick one after the course — SEO, performance ads or social media — based on what they enjoyed most. Our shorter SEO, Social Media and Google Ads courses go deeper into each.
Every project is built on a live website or account, reviewed by your trainer, and goes into the portfolio you take to interviews.
Build a WordPress site with a landing page, contact form and WhatsApp button, connected to GA4 and Search Console.
Audit a local business website and write a prioritised fix list with target keywords for each page.
Set up a Google Search campaign and a Meta lead campaign on small budgets, then report cost per lead.
Plan and design a month of posts and reels, then present a monthly performance report.
Digital marketing is learned by doing and checking the numbers, so every topic follows the same three steps.
The trainer explains the idea and shows it inside the real tool.
e.g. Keyword match typesYou set it up yourself on your own website or account.
e.g. Building an ad groupYou check the data, find what to change and adjust.
e.g. Pausing costly keywordsThere is no shortage of digital marketing courses in Jalandhar. The difference is how much time you spend inside real tools, whether your work is reviewed, and whether anyone helps you after the certificate.
Taught by people who work in ad accounts and analytics, not just from slides.
One computer per student and live tools open in every session.
Your campaigns and reports get individual review, not a quick glance.
GA4, Performance Max, Advantage+ and AI search changes are covered as they happen.
Resume and portfolio help, mock interviews and job drives with 500+ hiring partners.
25,000+ students trained across Punjab, rated 4.9★ on Google.
Questions worth asking before you join any digital marketing course, including this one.
| Feature | techcadd Computer Institute | Typical institute |
|---|---|---|
| Practice | Live websites and ad accounts | –Mostly theory and screenshots |
| Website | You build your own WordPress site | –Often skipped |
| Paid ads | Google Ads and Meta Ads both covered | –Usually only one platform |
| Analytics | GA4 and Search Console every week | –One short session |
| Batch size | Small batches with account reviews | –Large batches |
| Portfolio | Website, audit, ad reports, calendar | –Certificate only |
| Timings | Morning, evening, weekend, 1-on-1 | –Fixed single slot |
| After the course | Placement and freelancing guidance | –Limited or none |
The right-hand column describes what is commonly offered in the market, not any particular institute.
Rated 4.9★ on Google by students of every age and background.
“The Meta ads and GA4 modules were the most useful. I showed my campaign report in the interview and got my first agency job.”
“I liked that we built our own website first. Everything after that made more sense because I could see my own data.”
“I now run my own Instagram ads and track enquiries on WhatsApp. I know exactly what I am spending per lead.”
“Started with two small local clients after the course. Slow in the beginning, but the proposal and reporting guidance helped a lot.”
“Our office used to depend fully on an outside agency. Now I handle the Google Business Profile and lead forms myself.”
“Evening batch worked with my job. Small group, and the trainer actually checked our ad accounts every week.”
Still unsure? A counsellor can walk you through batches, fees and the syllabus in one short call.
📞No. Basic computer and internet use is enough. WordPress is set up without coding, and everything else is taught step by step.
The course runs for 4 months. Morning, evening and weekend batches are available, plus 1-on-1 slots on request.
Yes. You build and launch campaigns on live accounts, usually with small daily budgets on your own or a practice business's account. The trainer helps you set limits so spending stays under control.
We prepare you for Google's free Skillshop certification exams (Google Ads and Analytics), which you take on your own account. Meta's certifications can be prepared for in the same way, but they are Meta's own exams.
Yes. You receive a techcadd Computer Institute certificate on completing the course and projects, which can be verified online.
Yes. We help with your resume and portfolio, run mock interviews and share openings and job drives from our hiring partners.
Yes. Book a free demo class, see the lab and meet the trainer before you decide.
Talk to a counsellor today. One conversation is usually enough to identify the right learning path, career direction, and training roadmap.
Book a free demo class and see the lab before you decide.